Kevin Arrix is the Chief Growth Officer for XR Extreme Reach and is responsible for XR’s global creative platform revenue. Kevin is a seasoned media/ad tech executive with 25+ years of experience leading multi-function, high-performing revenue teams. 

He is a recognized thought leader in the various disciplines of TV, digital and mobile advertising. Prior to joining XR, Kevin was Senior Vice President of DISH Media and responsible for all ad monetization across DISH & Sling TV where he oversaw Sales, Yield, Operations, Data/Ad tech partnerships as well customer/revenue growth. 

During his career, Kevin has worked at both large corporate and early-stage organizations and has focused on building and scaling ad revenue businesses. Some of those organizations in addition to DISH Media include Turner Broadcasting and MTV Networks.