Name
Trends in Global & Local Media
Date & Time
Wednesday, September 13, 2023, 9:45 AM - 10:15 AM
Sean Cunningham Gloria Constanza Michael Roca David Tardio Alex Minicucci
Description

Trends in Global & Local Media

Every week, Hispanics watch 33 billion minutes of television. This panel of leading media buyers and TV media sales executives looks at the rapidly growing opportunities with ad-supported streamed content.  Are brands following the global trend, or are they remaining loyal to traditional linear media?