Andre is a proven leader and entrepreneur with a wide range of experience in marketing, finance, and starting and growing companies. As CEO and co-founder of Tru Optik, he has led the company’s business development, product innovation and go to market strategy. Under Andre’s leadership, Tru Optik has become the preferred over-the-top data and technology partner for many of the world’s largest media companies, brands, and agencies. Before founding Tru Optik, Andre served as a Vice President of Investments at JP Morgan Chase and also led the Media and Entertainment division at a boutique investment bank in New York City. Prior to that, he owned one of the region’s largest night clubs and special event production companies working with many of the largest millennial-facing brands and entertainers in the world. Andre holds a bachelor’s degree in Economics from the University of Connecticut.