Job Title
Senior Advisor
Company
McKinsey & Company
Bio
Chris Raleigh is a Senior Advisor at McKinsey & Company in the Consumer, Technology and Media sectors helping consumer and B2B media and information companies transform their business models and operations through digital technologies and advanced analytics. With extensive knowledge of advertising and marketing technologies and data science, he helps leading video content owners, distributors, and intermediaries strengthen their existing advertising-supported models and create entirely new businesses.

Previously, Chris led award-winning teams in start-up, mid-sized and large media and advertising technology companies. He served as the Chief Commercial Officer of Placemedia, a leading supply side platform (SSP) for linear TV, acquired by Altice. Prior, he held leadership positions and managed advertising sales for national networks including NBC, The Weather Company and Game Show Network. In addition to linear TV, he also led initiatives in addressable, programmatic, mobile, OTT, ITV, VOD, online, streaming, and other leading-edge technologies.
Chris Raleigh