Evan Kavanagh is a Director of Sales at Simpli.fi, a leading programmatic advertising platform. For the last four years he has been a specialist in the digital video and connected TV space. Prior to joining Simpli.fi, he worked in both broadcast and digital video sales at Cox Media Group. Based in NYC, he works closely with some of the world's largest brands and agencies to help solve for the loss of rating points as viewers shift from linear to digital and streaming environments.