David Chu is Co-Founder and President of Digital Media Rights (DMR), a leading digital media and advertising company he helped launch nearly a decade ago.
Digital Media Rights is transforming the industry while specializing in three distinct areas: Digital Distribution, OTT Digital Networks and the DMR Advertising Marketplace.
Under David’s leadership, DMR has become one of the world’s largest content aggregators and distributors with a catalog containing more than 7,500 premium titles from leading TV networks, studios, producers and sales agents. The company has cultivated distribution deals with Amazon Instant Video, Amazon Prime, Hulu, Netflix, Cable VOD, iTunes, Google Play, FandangoNow, Hoopla, Kanopy, Vudu, to name a few. The DMR Advertising Marketplace provides video and display ads via direct sales and programmatic channels (Connected TV, desktop, and mobile) while connecting brands and media buying agencies to relevant audiences via premium publishers.
He has also played an instrumental role in the company’s expansion of its publisher and developer activities. Today DMR owns and operates five OTT channels that have become leading destinations for their respective genres: AsianCrush (pan-Asian), Midnight Pulp (horror/thriller/cult), YuyuTV (general entertainment), Cocoro (kids/family) and KMTV (K-Pop). These channels are available as fremium VOD offerings across multiple platforms and devices including the web, iOS, Android, Roku, Apple TV, Amazon Fire TV, Chromecast, smart TVs and as of January 2020, linear, free ad supported television (FAST) channels on Samsung TV Plus.
Prior to forming Digital Media Rights, David was a founding member and head of programming and production for ImaginAsian TV, America’s first Asian American cable television network, and operator of ImaginAsian Theaters in New York and Los Angeles. David oversaw original programming, development, acquisitions and scheduling for the television network. David also co-created and oversaw ImaginAsian Pictures and ImaginAsian Home Entertainment, which distributed pan-Asian feature films theatrically and on home video throughout North America.
David has over 20 years of experience in the media and entertainment industry with prior positions at Showtime Networks and The Sundance Channel. David received a B.A. in Political Science from New York University, and a J.D. from Brooklyn Law School. He also studied acting at The Stella Adler Conservatory of Acting and The Gene Frankel Theater in New York. David lives in New York City with his family.