Austin Scott is the Senior Director of Freewheel’s new business segment for integrated demand partnerships. She leads the strategy and oversees the development of automated demand channels. She is a global strategic partnerships leader with a proven track record of scaling digital marketing and SaaS businesses in the US and Internationally. Haling originally from Alabama, she moved to New York to attend New School University and started working at one of the industry’s first demand-side platforms upon graduating. Austin Scott has spent her career at the genesis of programmatic advertising technology and is inspired by the challenge of retrofitting traditional media models with today’s innovations. She resides in Brooklyn, NY with her husband and daughter.