Pete Hagerty is one of the most experienced Advanced TV and Video leaders in the industry with over 20-year experience at TransUnion, Disney, ESPN, Yahoo!, Videology and Microsoft. At Transunion, Pete helped build the GTM strategy for Media and Entertainment Publishers with industry leading identity, audience, and measurement solutions.
Pete also has trailblazing experience at four different starts-ups that include TruSignal (acquired by TransUnion), eGroups (acquired by Yahoo!), Starwave (acquired by Disney), and Demand Media (successful public offering) where he held early-stage sales and strategy leadership positions.
Pete thrives on the fast pace paced change happening in the Advanced TV industry and is obsessed with the success of his publisher partners.
Pete is a New Yorker (from Long Island) who now lives in Austin, Texas with his wife, two kids and dog. In his free time, Pete is lacrosse coach and yoga enthusiast.