An industry veteran with over 40 years of experience leading advertising sales and technology development, David Solomon is the President and CEO of Viamedia, the largest independent advertising representative firm championing cable and video service providers across the US.
Joining Viamedia in 2003 as Corporate Vice President, David quickly became a vital leader, rising to Executive Vice President in 2006, Chief Revenue Officer (CRO) in 2016, and then CEO in 2020. David’s innovative leadership has been pivotal in keeping Viamedia at the forefront of the fast-changing advertising industry, ensuring the company and its customers capitalize on emerging trends, opportunities and technologies.
David’s tenure at Viamedia is distinguished by substantial growth, strategic advancements and a steadfast dedication to business development, finance and fostering a positive corporate culture. He played a significant role in scaling the company from fewer than a dozen employees to over 400 today.
Before joining Viamedia, Solomon amassed a wealth of experience in advertising sales over more than 20 years. His career journey took him from Telecable in Lexington, Kentucky, to significant roles in sales management at TCI, AT&T cable advertising and Comcast spotlight advertising.
Solomon was named a member of the 2023 Cablefax 100. He is revered for his effective coaching and proven ability to build high-performing sales teams and foster a culture of growth and mentorship.
Recognized as a thought leader, Solomon contributes to key publications like MediaVillage, ACA Connects’ Independent Communications News and AiThority. He also regularly engages in prominent industry events, where he is featured on panels and as an expert at the forefront of innovative advertising strategies.
Solomon holds a Bachelor of Arts in Industrial and Organizational Psychology and a Bachelor of Business Administration from the University of Kentucky. Among his numerous civic and charitable associations, Solomon is active in fundraising on behalf of Sunrise Children’s Services, which assists abused, abandoned, or neglected children.
