Tara Rego leads Spectrum Reach’s Automotive sales and strategy team. Spectrum Reach, the advertising sales business of Charter Communications, provides multiscreen advertising solutions for local, regional, and national clients. Tara brings a profound passion for automotive media marketing, backed by an extensive 20-year expertise in the industry. Tara’s expertise has helped automotive advertisers combine industry-leading data to create impactful advertising solutions that reach in-market auto shoppers more efficiently.