Anthony Iaffaldano is VP of Sales Marketing & Insights at Fandom, the world’s largest fan platform. As part of Fandom's senior marketing team, Iaffaldano is responsible for bringing Fandom’s unique platform, audience, and data to life for advertisers and partners through the company’s suite of products and innovative measurement solutions. In this role, Iaffaldano is also responsible for managing Fandom’s sales enablement tools, B2B messaging, and market presence. He’s also laser focused on implementing Fandom's proprietary, first-party data to generate insights for clients.
A twenty-year B2B marketing veteran, Iaffaldano combines a deep understanding of client and market needs with the ability to find and tell powerful stories with data. Prior to joining Fandom, he served as VP, Corporate Marketing at Insider Inc., where he helped Business Insider rebrand and expand into new content verticals, while building their awareness among senior marketers. Iaffaldano also previously held B2B roles at Undertone, Piksel Inc., Reprise Media and Ask Jeeves.