Danielle DeLauro serves as VAB’s executive vice president and works directly with the CEO to determine VAB’s strategic vision and set the internal agenda and direction for all departments within the organization. 

Danielle led the 30-year-old VAB through a comprehensive transformation, internally and externally. She set the tone for VAB’s evolution into a marketer-first, insights organization that inspires companies to reimagine their media strategies for the modern digital and videocentric world.

A strategist at heart, Danielle spent her career at major advertising agencies working directly with marketers, developing integrated media plans for a range of high-profile brands. Through this experience, she recognized a void in the industry and established VAB’s Strategic Insights division, a team dedicated to helping marketers make fully informed media decisions by providing actionable, unique intelligence about today’s video environments.

Danielle was named one of Cynopsis’ Top Women in Media for 2020 and has previously been recognized among Advertising Age’s 40 Under 40.