First-Party Data-Informed Video: Automotive Campaign Success

fullthrottle.ai is an award-winning ad tech company that identifies in-market website visitors and transforms them into net-new household based first-party data. In this session you’ll hear how fullthrottle.ai worked with the advanced advertising sales unit of Spectrum Reach to assemble a campaign that drove a 20% increase in sales and a 9% increase in service transactions for an automotive campaign.