Fireside Chat | Be in-lockstep with the U.S. by being in-lockstep with Hispanic audiences

Learn how Comcast and Xfinity built a best-in-class go to market playbook by innovating products, services and marketing communications to deliver a deep connection with the Hispanic audience.  Hear from the client and ad agency duo who have orchestrated many groundbreaking programs, like Project UP and Internet Essentials, and the most effective advertising campaigns.