Name
Panel | Attracting and Activating Hispanic Viewers
Date & Time
Wednesday, September 13, 2023, 3:45 PM - 4:15 PM
Speakers
Daniel Weinbaum - Altman Solon
Louis Maldonado - d exposito & Partners
Oswald Mendéz - Canela Media
Javier Saralegui - DangerTV
Daniel Weinbaum Louis Maldonado Oswald Mendéz Javier Saralegui
Description

Panel | Attracting and Activating Hispanic Viewers

As viewers and subscribers, Hispanics are known to be early adopters of emerging video experiences.  A panel of streaming and marketing leaders discuss what it takes to activate Hispanic audiences by meeting their evolving expectations from content providers and programmers.